Farm Management System | Data-Driven Solution by PickApp

Farm Management System

Data-driven management and decision support solution that revolutionizes labor-intensive farming. Measure farmwork activity throughout the entire growth cycle and leverage data to reach peak performance.

Trusted by farms worldwide across 4 continents

🌾 Mexico
🍎 Spain
πŸ₯¬ Morocco
πŸ“ North America

What is PickApp's Farm Management System?

PickApp is a data-driven management and decision support solution that revolutionizes labor-intensive farming. Our farm management software measures farmwork activity throughout the entire growth cycle and leverages data to reach peak performance.

With PickApp, farm managers gain real-time data on a wide range of parameters, including picking volumes, specific worker output, workforce attendance, labor costs, picking rate, product quality, picking start times, picking durations, and more. All data is automatically analyzed and presented to farm managers on their devices, so they can monitor labor progress in real-time, control their operations and make smarter decisions regarding workforce and activity deployment.

βœ“ Real-time picking volumes
βœ“ Worker output tracking
βœ“ Workforce attendance
βœ“ Labor cost analysis
βœ“ Product quality control
βœ“ Performance analytics
🌱 Founded by farmers, built by engineers. PickApp was founded in 2014 by four farmers and engineers who managed medium-sized labor-intensive farms, and who were constantly looking for ways to enhance their productivity. Viewing their operations from a data-driven standpoint, PickApp's founders eventually realized the need to leverage their hands-on expertise with labor data-activity. So, they partnered up to design and develop an end-to-end tool that can measure farming activity and worker outputs.

PickApp is easy-to-use, offers end-to-end support and is fully customized to specific farming needs. Our clients report that thanks to PickApp, their workforce optimization and product quality have all improved significantly. With PickApp, farmers are finally free to focus on growth with minimal distractions.

Core Management Tools

6 powerful digital tools for complete farm control

πŸ“±

Scan-To-Report

Advanced feature that allows farm workers to report all farm activities and link each action to a specific location, time and farm worker. The scanned data is automatically uploaded and analyzed by PickApp in real-time.

This zero-error process replaces inaccurate manual reporting, and helps farm owners enforce a stable and structured work method based on flawless data integrity.

πŸ“Š

Dashboard Analytics

Farmers use their customized PC and mobile dashboards to filter, analyze and access insights and reach conclusions. Analytics are presented via visualized graphs and pie charts.

Includes worker attendance, picking rates, total daily activity, performance rates and much more. All data automatically analyzed on your devices.

βœ“

Quality Control

Quality control is key to farming success. PickApp's smart configuration, advanced digital deployment and comprehensive scanning options help optimize produce quality checks.

As a result, farmers are able to increase labor productivity without compromising quality standards. Real-time monitoring and worker-level quality tracking.

πŸ‘₯

Attendance & Cost

PickApp allows farmers to track worker attendance in real-time and generate weekly, monthly and annual attendance and cost reports.

This allows farmers to measure their employees better and compensate and incentivize them accordingly. PickApp also provides farmers with the ability to track and control certain key farming costs.

πŸ””

Real-Time Notifications

Real-time decisions can have crucial impact on farming operations. PickApp notifies farmers on data abnormalities immediately, so that problems can be traced and fixed instantly.

Farmers can customize their preferred alerts, to suit their specific needs. Instant problem detection and resolution.

πŸ“‹

Customized Reports

Different farms have different needs, which change throughout the season. As a result, farmers can customize PickApp's reports whenever they need and how they want.

Reports can include specific data segmentation, insightful comparisons, and much more. Full flexibility to match your operational requirements.

Proven Results Across 4 Continents

Real data from farms using PickApp worldwide

18-20%
Reduction in picking costs
7.5-9%
Increase in export-grade quality
2-3 Days
Implementation time

Real Success Stories

Proven results from farms using PickApp's farm management system

SOEMA, Morocco

From High Turnover to High Efficiency

Project Goals: Implement new and efficient workflows, track picking-rates on a worker level, and enable traceability from greenhouse to market.

Key Challenges: Rapid worker turnover and strict EU export-quality standards made consistent performance difficult to maintain.

PickApp Solution: Simplified, easy-to-learn harvest workflows combined with live worker-level productivity analytics and full supply-chain traceability from greenhouse to market.

↓ 20%
Picking costs
↑ 7.5%
Export-grade quality
"PickApp revolutionized the way we monitor and manage our farm. We've significantly reduced labor costs and upgraded product quality." β€” Selwa Yacoubi, Owner @ SOEMA

AO Berries, Mexico

From Paper Sheets to Real-Time Insights

Project Goals: Replace manual harvest logs with a digital workflow, track picker productivity at individual level, and provide export-grade traceability for every pallet.

Key Challenges: Labour efficiency fluctuated day-to-day, and maintaining consistent quality for US and EU buyers was difficult with manual systems.

PickApp Solution: User-friendly mobile app for fast crate labelling, live dashboards showing picker-rate KPIs, and end-to-end traceability from row to container.

↓ 18%
Picking costs
↑ 9%
Grade-A export quality
"With PickApp we finally see, in real-time, who's picking what and where quality dips. It's a game-changer for our margins." β€” Ana Orozco, Operations Manager @ AO Berries

How Our Farm Management System Works

4 integrated components working together seamlessly

1

Scan-To-Report Technology

Our farm management system allows farm workers to report all farm activities and link each action to a specific location, time and farm worker using simple QR code scanning. The scanned data is automatically uploaded and analyzed by PickApp in real-time.

This zero-error process replaces inaccurate manual reporting, and helps farm owners enforce a stable and structured work method that is based on flawless data integrity. Workers can scan and report instantly, eliminating paperwork delays and ensuring every action is accurately recorded.

  • Zero-error data collection process
  • Automatic upload and real-time analysis
  • Links actions to location, time and worker
  • Replaces inaccurate manual reporting
  • Stable and structured work method
  • Flawless data integrity for all activities
Scan to report technology
Dashboard analytics
2

Real-Time Dashboard Analytics

Farmers use their customized PC and mobile dashboards to filter, analyze and access insights. Analytics are presented via visualized graphs and pie charts, making complex data easy to understand at a glance.

All data is automatically analyzed and presented to farm managers on their devices, so they can monitor labor progress in real-time, control their operations and make smarter decisions regarding workforce and activity deployment. Track performance across blocks, shifts, and individual workers.

  • Visualized graphs and pie charts
  • Worker attendance tracking
  • Picking rates and volumes by worker
  • Total daily activity monitoring
  • Performance rates by worker and block
  • Real-time operational insights
3

Quality Control Excellence

Quality control is key to farming success. Our farming app includes smart configuration, advanced digital deployment and comprehensive scanning options to optimize produce quality checks.

As a result, farmers are able to increase labor productivity without compromising quality standards. The system allows you to link quality metrics to specific workers, identify issues immediately, and take corrective action before problems escalate. Real-time monitoring ensures consistent high-quality output.

  • Smart configuration for quality checks
  • Advanced digital deployment
  • Comprehensive scanning options
  • Link quality to specific workers
  • Real-time quality monitoring
  • Maintain standards while increasing productivity
Quality control system
Attendance and cost management
4

Attendance & Cost Management

PickApp allows farmers to track worker attendance in real-time and generate weekly, monthly and annual attendance and cost reports. This comprehensive tracking system ensures accurate compensation and helps identify patterns in workforce efficiency.

This allows farmers to measure their employees better and compensate and incentivize them accordingly. PickApp also provides farmers with the ability to track and control certain key farming costs, giving you complete visibility into your labor expenses and enabling data-driven decisions about workforce allocation and productivity improvement initiatives.

  • Real-time attendance tracking
  • Weekly, monthly, annual reports
  • Better employee measurement
  • Accurate compensation tracking
  • Key farming cost control
  • Incentive program support

Benefits for Different Farm Types

Specialized solutions tailored to your specific farming operation

🫐

Berry Farms

PickApp is the leading farm management software in the berry industry, actively used across four continents and trusted by some of the world's largest berry growers. Our unique ability to adapt to various agricultural practices and languages makes us the go-to solution for berry farms of all sizes.

  • Increased labor productivity on individual and team levels
  • Enhanced labor and product quality standards
  • Improved labor cost-efficiency and ROI
  • Better end-to-end process and product traceability
  • Monitor all season and off-season agrotechnical activities
  • Robust data collection and analysis for planning
πŸ₯¬

Vegetable Farms & Protected Horticulture

Perfect for farms that engage in protected horticulture and year-round operations. PickApp helps farms that operate year-round manage their workforce in true data-driven fashion. Our data integrity creates a labor-intensive operation that minimizes errors, maximizes efficiency and promotes quality.

  • Increased labor productivity on both individual and team levels
  • Enhanced labor and product quality
  • Improved labor cost-efficiency
  • Optimal bird's eye view of all farming segmentations
  • Better end-to-end process and product traceability
  • Remote HQ control of all farming operations, regardless of location
🍊

Open Field Farms (Deciduous, Citrus, Dates)

PickApp responds to the needs of open field farms, and helps farmers live up to their desired standards. PickApp effectively monitors worker efficiency, and sends farm managers real-time alerts regarding labor discrepancies. This allows farmers to isolate and fix weak points immediately, thus reducing product loss and increasing worker efficiency.

  • Increased labor productivity on both individual and team levels
  • Enhanced labor and product quality
  • Improved labor cost-efficiency and reduced waste
  • Better end-to-end process and product traceability
  • Storage operations and digital shipping invoice support
  • GPS tracking deployment that monitors precise location of picked fruit baskets
🏒

Large Farms, Enterprises & Cooperatives

PickApp helps enterprise farms and farming cooperatives regain control of their diverse operations. Our comprehensive data collection and data analysis are crucial for farming companies that strive to expand without compromising efficiency, transparency and potential revenue. Scale your operations with confidence.

  • Increased labor productivity on both individual and team levels
  • Enhanced labor and product quality across all operations
  • Improved labor cost-efficiency at scale
  • Optimal bird's eye view of all farming segmentations
  • Better end-to-end process and product traceability
  • Remote HQ control of all farming operations, regardless of location

Frequently Asked Questions

What is PickApp's farm management system?

PickApp is a data-driven management and decision support solution that revolutionizes labor-intensive farming. It measures farmwork activity throughout the entire growth cycle and leverages data to reach peak performance. Farm managers gain real-time data on picking volumes, specific worker output, workforce attendance, labor costs, picking rate, product quality, picking start times, picking durations, and more. All data is automatically analyzed and presented to farm managers on their devices for real-time control and smarter decision-making.

What crops can use this farm management system?

PickApp is designed for labor-intensive crops including berries (blueberries, strawberries, raspberries, blackberries), vegetables and protected horticulture, open field crops (deciduous, citrus, dates), and year-round operations. It's actively used across four continents by some of the world's largest growers. The system adapts to various agricultural practices and is trusted by berry farms, vegetable growers, open field operations, and large enterprises worldwide.

What results can I expect from this farm management system?

Farms using PickApp report 18-20% reduction in picking costs, 7.5-9% increase in export-grade quality, and improved labor productivity on both individual and team levels. Implementation takes just 2-3 days with immediate results. Our clients report that workforce optimization and product quality have all improved significantly. With PickApp, farmers are finally free to focus on growth with minimal distractions.

Who founded PickApp and why?

PickApp was founded in 2014 by four farmers and engineers who managed medium-sized labor-intensive farms and were constantly looking for ways to enhance their productivity. Aside from their farming background, PickApp's founders were all experienced engineers who were accustomed to thinking in terms of peak performance. Viewing their operations from a data-driven standpoint, they partnered up to design and develop an end-to-end tool that can measure farming activity and worker outputs.

Is PickApp easy to use?

Yes, PickApp is easy-to-use, offers end-to-end support and is fully customized to specific farming needs. The system is designed to be intuitive for both farm managers and field workers. Our clients report that thanks to PickApp, their workforce optimization and product quality have all improved significantly. With PickApp, farmers are finally free to focus on growth with minimal distractions. Implementation takes 2-3 days with comprehensive training and support included.

Does PickApp support multiple languages?

Yes, in accordance with PickApp's significant international presence, farms worldwide enjoy multilingual support in English, Spanish, Hebrew, Italian, Dutch, French, Korean, Polish and more. This multi-language capability ensures that diverse workforces can use the system effectively, regardless of their native language. The interface adapts to your team's language preferences for maximum adoption and ease of use.

Can I customize reports in the farm management system?

Absolutely. Different farms have different needs, which change throughout the season. As a result, farmers can customize PickApp's reports whenever they need and how they want. Reports can include specific data segmentation, insightful comparisons, seasonal analysis, and much more. The system provides flexibility to match your operational requirements and generate the exact insights you need for decision-making.

How does the system help with quality control?

Quality control is key to farming success. PickApp's smart configuration, advanced digital deployment and comprehensive scanning options help optimize produce quality checks. As a result, farmers are able to increase labor productivity without compromising quality standards. The system allows you to link quality metrics to specific workers, identify issues immediately in real-time, take corrective action before problems escalate, and maintain consistent high-quality output across all operations.

Ready to Transform Your Farm?

Join farms worldwide across 4 continents using PickApp's farm management system to reduce costs, improve quality, and gain complete operational control

Request a Demo β†’

See how our farm management system can revolutionize your operation in just 2-3 days

Get it on

PickApp from
Anywhere

Access your customized PickApp portal from your office PC or mobile device. Evaluate every farmworker and all farming activities, no matter where you are.
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Real-Time Management

Any Mobile Device

Solutions

Yearly Crops (Vegetables)

Structural investments and year-round work must produce high yields. Use PickApp to optimize your growth.

READ MORE

Seasonal Crops

Picking season is here and time is of the essence. PickApp helps you make the most out of both land and labor.

READ MORE

Open Fields

High-quality produce and efficient harvest define your profits. Use PickApp to live up to your standards.

READ MORE

Large Farms

Whether you are an enterprise farm, a cooperative, a packing house or a brand, PickApp helps you regain control.

READ MORE
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Management
Tools

PickApp uses advanced
analytics, automation and Big
Data to help farmers increase
labor productivity and enhance produce quality.

Frequently Asked Questions

What is farm management software?

Farm management software lets you plan, monitor and analyse field activities from a single dashboard, boosting efficiency and control.

What benefits does PickApp offer as farm software?

Our farm software streamlines operations, reduces errors and centralises real-time data so you can make better decisions.

Is PickApp suitable for any crop type?

Yesβ€”PickApp adapts to orchards, vegetables, broad-acre crops and more.

How does PickApp help with farm decision-making?

It centralises information, generates reports and reveals trends that improve profitability.

Can I access PickApp from mobile devices?

Absolutelyβ€”you can use PickApp on any smartphone or tablet with an internet connection, wherever you are.

What kind of support does PickApp offer?

We provide technical support and personalised training to help you get the most out of our farm software.

All-in-One Farm Management Software

Labour Tracking App

  • Scan-&-go piece-rate logs
  • H-2A & overtime compliance
  • Exports to payroll & QuickBooks

Harvest Traceability App

  • QR / RFID bin tags
  • GLOBAL G.A.P. IDA ready
  • 99 % scan accuracy

Quality Control App

  • Real-time defect grades
  • Pack-out analytics by picker & block
  • Pallet release reports

Built for Compliance

PickApp aligns with the standards that matter most to growers, packers and buyers worldwide.

GDPR Data-privacy compliant
ISO 27001 Secure data hosting
GLOBAL G.A.P. IDA data-sharing ready